Post by asadul5585 on Feb 22, 2024 0:08:03 GMT -5
To create a loyalty program, you will need to anticipate your customers' needs, monitor trends, make calculations and think about added value, rather than the financial value of rewards, in addition to seeking to form partnerships and rely on technology. Knowing that achieving all this is not always so easy when we are alone and thinking about introducing you to other necessary investments, we wrote this article. It will serve as a guide for your company to grab customers and never let go. 72% of Brazilians said they would prefer to buy from brands with loyalty programs in 2022. In 2019, it was 65%. (Brazilian Association of Companies in the Loyalty Market - ABEMF) Consumers want to be loyal to a brand that has visions that match theirs, spend money on things that really matter and consume comfortably – and your loyalty program needs to bring all of this together. The more practical and simple it is, the better. There is no need to complicate things by thinking that complexity is related to a truly unique experience. This is not true. So, grab a paper and a pen or open your notepad: the time has come to create a truly irresistible loyalty program for your customer.
What is a loyalty program? A loyalty program is a marketing and sales strategy developed and adopted by a company when it wants, more than capturing new customers, to keep those who already consume its products or services loyal. This strategy can be based on creating a subscription club, for example, or offering certain specific advantages – such as free Kuwait Mobile Number List shipping, discounts, gifts, etc. – to those interested in receiving them. It is also possible to offer different levels with varied benefits — following the gamification proposal of some platforms, such as Mercado Livre — and values. All of this is done with the intention of making VIPs who are already consumers. VIP = Very Important People These are the "very important people", in the Portuguese translation The loyalty program is part of the so-called "loyalty marketing" and its main objective is to offer, to the same group of customers, incentives after incentives.
Its implementation is happening more and more frequently by companies from different sectors around the world. Do you know why? Not only because they want those who buy to continue buying, but because they intend to make these people promoters of their brand and, therefore, free promoters of their products or services. What is loyalty marketing? Loyalty marketing is the set of investments made by an organization so that it makes (and keeps) its main consumers loyal. Its basis is reciprocity. This tactic, like the loyalty programs themselves, enchants, offers a differentiated experience to the customer , awakens the best feelings in each consumer and, without a doubt, increases the average ticket. If one of these ingredients is not part of your composition, something will be wrong, but, back to your guide... What are the benefits of the loyalty program? A good loyalty program increases the company's average ticket, facilitates cash flow projection, improves customer relations and satisfaction and helps with free advertising - since those who are happy tell other people the reasons for their loyalty. happiness.
What is a loyalty program? A loyalty program is a marketing and sales strategy developed and adopted by a company when it wants, more than capturing new customers, to keep those who already consume its products or services loyal. This strategy can be based on creating a subscription club, for example, or offering certain specific advantages – such as free Kuwait Mobile Number List shipping, discounts, gifts, etc. – to those interested in receiving them. It is also possible to offer different levels with varied benefits — following the gamification proposal of some platforms, such as Mercado Livre — and values. All of this is done with the intention of making VIPs who are already consumers. VIP = Very Important People These are the "very important people", in the Portuguese translation The loyalty program is part of the so-called "loyalty marketing" and its main objective is to offer, to the same group of customers, incentives after incentives.
Its implementation is happening more and more frequently by companies from different sectors around the world. Do you know why? Not only because they want those who buy to continue buying, but because they intend to make these people promoters of their brand and, therefore, free promoters of their products or services. What is loyalty marketing? Loyalty marketing is the set of investments made by an organization so that it makes (and keeps) its main consumers loyal. Its basis is reciprocity. This tactic, like the loyalty programs themselves, enchants, offers a differentiated experience to the customer , awakens the best feelings in each consumer and, without a doubt, increases the average ticket. If one of these ingredients is not part of your composition, something will be wrong, but, back to your guide... What are the benefits of the loyalty program? A good loyalty program increases the company's average ticket, facilitates cash flow projection, improves customer relations and satisfaction and helps with free advertising - since those who are happy tell other people the reasons for their loyalty. happiness.